48% of tech buyers’ purchases are mainly based on analysts’ opinions. Here’s how you can be on their radar to get your business noticed

According to an IDG study, 48% of tech buyers make a purchasing decision based mainly on analysts’ opinions, and it is, in fact, a key part of public relations.

In this episode, I talk about an organisation of these analysts called Analyst Relations and how they can help you #getnoticed. I also shared how you can #getnoticed by analysts, how to be on their radar, and how they can be a key part of your public relations and increase your sales.

CCgroup has the analyst reports where some of the statistics I mentioned come from.

Post Podcast Production by: XCD Virtual Assistants

Descript is what I use to edit the show.
All-in-one audio & video editing, as easy as a doc.

Social listening – google alert killer!
Generate leads and market your product using social listening

Graphic design toolbox – Visme
Create visual brand experiences for your business whether you are a pro designer or a total novice.

Build responsive quizzes
Generate higher quality, higher converting leads

Support the show (https://lovethepodcast.com/Unnoticed)

About Jim James

Founder EASTWEST PR and Host of The UnNoticed Entrepreneur.

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