In my business, it is tough to point to one specific technology that will have a big impact. But what typically happens is any new technology trend is overhyped as “the new big thing” and most of them are often pumped by “influencers” and other types of hypemen…then quickly fade …

In both marketing and strategy, the misconceptions are both inside and outside of the industry. In far too many places, the idea that strategy is about deciding where your business will focus and what you are going to do to win is lost. And, in marketing, too many people have …

I wish that someone had told me that making mistakes was part of the job of building a career and that everyone is making it up as they go along…it would have helped me a lot. Did you have folks that encouraged you to make mistakes early? Or, that was …

In the world of strategy, I feel that most of what people call “strategy” isn’t really a strategy, but a grab bag of tactics and hopes. I’m unique in my focus on telling people that as a business you can’t do everything, you have to choose in a world filled …