Your brand identity is more than your logo or tagline; it’s about how your customers perceive your company, products and services. Building a positive brand image requires profoundly understanding your audience’s preferences, needs and feedback. This is where online surveys can play a pivotal role. Online surveys have become famous …
Read More »Why a proposed UK capital gains tax rise could put off entrepreneurs
The UK’s Labour Party has recently mooted that it could raise capital gains tax if elected in 2024, sparking some concern among UK entrepreneurs. In a business context, capital gains tax could lead founders to fold their ventures and sell up or move their businesses elsewhere before the potential tax …
Read More »Let’s hear it for planning Fridays
Many of us lead busy lives, and it can be easy to fall behind on tasks or lose sight of our long-term goals. However, taking just a few hours each Friday to reflect on the past week and set intentions for the next can significantly impact our productivity, organisation, and …
Read More »How CEOs should think about climate action
We can deny it all we want, but climate change is all too real. It is affecting the world and human society in more ways than one, and its effects can be felt beyond scientific data sheets. This is nothing irreversible, nor is it something humanity can’t survive, and organisations …
Read More »How to get over a layoff
Losing your job due to a layoff can be tough, but it doesn’t have to be the end of your career. It can be an opportunity to re-evaluate your goals and priorities and chart a new path toward success. Here are five ways to bounce back from a layoff and …
Read More »Can your start-up benefit from these business loans?
Founding a start-up in Europe can be costly and effort-intensive – that is, if you don’t look for the right source of funds. Getting a loan is one of the best options to find the money to get your business off the ground, but where can you find the best …
Read More »Spring cleaning: How Atlassian’s modern work expert organises his calendar
Spring is a time of renewal and rejuvenation, and what better way to kick off the season than with some spring cleaning? But while most of us focus on decluttering our homes, another aspect of our lives could use some tidying up: our calendars. Our schedules can quickly become overwhelming …
Read More »Should you consider ‘upside-down’ management?
We are all familiar with top-down management – a clear chain of command where decisions are made at the top and relayed down to the lowermost organisational rung. This is how many business owners traditionally manage their companies. However, did you know that, as a manager, you can actually do …
Read More »What can we learn from “The Entrepreneurs”
It is sage advice to learn from people who’ve been there and done that, and Derek Lidow, 73, has certainly seen a lot. A practicing professor in his alma mater Princeton University, the brains behind the market research firm iSuppli knows business by heart and has poured his entrepreneurial wisdom …
Read More »Time hacks: how to boost your productivity
Time is a precious commodity; we all have the same 24 hours daily. However, some people seem to be able to get more done in that time. The secret to their success lies in managing their time effectively. Productivity is not about working harder; it’s about working smarter. In this …
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