Trade-Intel

Can you admit to burnout?

Can you admit to burnout?

Much attention has been placed on burnout of late. The pandemic made hybrid and remote work setups necessary, and evolving business needs brought about workplace demands that caused tremendous stress on employees. Understandably, this resulted in resignations. Employees who chose to stay then had to negotiate increased workloads, which, for …

Read More »

On personal branding: Why and how entrepreneurs should build it to have a wildly engaged audience

By Jim James, Founder EASTWEST PR and Host of The UnNoticed Entrepreneur.  Nick Cavuoto, based in Denver, Colorado, grew a congregation from 1,000 to 10,000 people. In the new episode of The UnNoticed Entrepreneur, he talked about his background and how he helps people get noticed.  Image from LinkedIn Being …

Read More »

The online retail trend forecaster

The online retail trend forecaster

In response to the emergence of the coronavirus pandemic, retailers have had to rethink their operational, merchandising and marketing strategies. The reorganisation of retail will have long-term ramifications whenever things go back to normal. There are five key trends in online shopping that will continue to rise. Legacy companies will …

Read More »

How best to market to Gen Z

How best to market to Gen Z

Marketing to Generation Z might seem like a difficult endeavour, but it’s simpler than you might think to appeal to a younger demographic. What’s the Gen Z audience like? To begin with, marketers need to analyse the characteristics of the so-called “digital natives”. The next generation, known as Generation Z, …

Read More »