Awareness that we are always unfinished has motivated Lynette Louise to focus on improving the lives of others, particularly those from disadvantaged backgrounds.
What’s your story?
Since my youngest years I have cared deeply for outliers and outcasts. People who were disabled, disliked, or misunderstood held my heart. I yearned to make impressive positive change in the world, especially for the marginalized and abused. So I aimed to become a positive leader. I knew the power of leadership – power that could shape communities in cruel or kind directions – and was determined to be a positive leader. I began by adopting children with disabilities and backgrounds of abuse, welcomed others temporarily into my home to help them find paths to health and independence, and now I travel the globe helping people understand the misunderstood and training brains to grow healthier and stronger so we can all be better.
What excites you most about your industry?
In the brain function and mental health industry we must stay current. In order to stay current we have to always be learners. And if there was ever a time where we needed a world full of learners it’s this unprecedented situation we’re living in now, where we don’t already have answers.
What drives you in business to push beyond what other people consider normal?
At the beginning of my career, I heard a billionaire say, “Never buy insurance.” I had that in mind as I learned in school to be so good with my clients, I never get sued. Putting those two things together meant, to me, I had to be – always – a deeply gifted and knowledgeable practitioner who is loving and truly cares. Those things together helped me create my style that keeps me ahead of the curve.
What have been the most useful skills you have learnt and applied in your journey?
Being a success, finding happiness, mental health – we are never finished doing and being and becoming these things. So my most useful skill is knowing that we’re always unfinished. Fighting against that is just a waste of energy.
What’s the best piece of advice you ever received?
It’s a tie between, “Don’t throw your trash out the window.” and “There will always be those who misunderstand you, get comfortable with it.”
Who inspires you?
Many people inspire me but my greatest inspiration comes from my youngest adopted son, Rye. With a low IQ, autism, fetal alcohol and Tourette syndrome, he’s independent, open minded, asks for help and advice, and has sophisticated (though limited) thinking. He is an impressive inspiration.
What have you learnt recently that blew you away?
How easy it is to create an enormous cult following using fear and negatively impactful mental gymnastics. It’s shocking to me how many people can be manipulated by this behavior. I knew it was possible, but not in such great numbers. I suppose social media plays a huge role. It reinforces in my mind the need for, and beneficial transformative power of, positive leadership.
If you had your time again, what would you do differently?
I’d skip the part where I thought I should do things the way others did them and go straight to the part where I believed you are a success when you like how you spend your days.
How do you unwind?
I’m not very fond of leisure or relaxation. I prefer to change hats as a means of unwinding. When I feel a need to change the pace or take a break, I move into one of my other roles. Whether it’s as a leader or learner, I like to always be busy and engaged.
What is a major mindset change, belief shift or ‘ah ha’ moment that you’ve experienced in relation to your business?
I was frustrated while learning marketing tips and other means of running a profitable business from gurus and leaders. I felt angry at how often the good work we are expected to do as business owners was overshadowed by the built in language of creating customers who need what we have to offer. Finally I had an “ah ha” moment of comfort when I decided: If making money means seeing people as customers first and humans later, I’d rather make less money.
Everyone in business should read this book:
I honestly think everyone should read my book Inspire yourself to Greatness so they will know when they’ve reached greatness. Too many people are manipulated into thinking greatness is something they’ve been sold. This book helps them discover what greatness is for them and how to inspire and continuously attain it. In themselves and others.
Shameless plug for your business:
Your brain is constantly being shaped by the environment you embrace. So, if you aren’t clear on what you want you will be manipulated by what someone else wants. My work teaches people, in an impactful, fun, and thoughtful way, to know who thry are and what they want, how to make changes that are congruent with their values, and to create and embrace an environment that shapes their brain and behavior in the way they want it.
How can people connect with you?
Social Media Links?