Showing up for your business especially in the digital realm has been playing a pivotal role in building my profile. By putting out relevant content, I have been building a community that if and when someone mentions that they need a particular service or advise, my name pops up.
Staying on top of trends can be a challenge but when we put processes and time management strategies in place, we are able to connect with our audience easily. To achieve this, I am a huge believer in automation. If if I collaborate or partner with someone, I make sure that not only does it create a win-win situation for both, that I am also not taking out extra time to build it from scratch.
Unless you are a start-up, and need to find your footing in the industry, then yes, it will take heaps of time to figure out the right kind of automation but at the stage of my business, I am aware of what it takes to grow my business and I do not waste my time making decisions that takes me steps back and hinders my profile growth.