Most of my favourite marketing tools, tips, and tricks I will keep a secret, but I can mention that public relations is one of my favorite marketing tricks because it has the power to build trust compared to other forms of marketing. Earned media, in my opinion, is the most powerful marketing tool of all. It gave me satisfaction and completely changed my life and business. This is because it is based on people’s genuine interest in you or your business compared to regular forms of advertising.
