Soundbites: Why your company maybe guilty of lying, and how to fix it.

My guest accuses marketing people of being liars, but of course unintentionally. It’s because there is one fundamental problem with the way organisations work; people don’t communicate meaningfully. In 20 delightful minutes, we talk about how to fix the human communication problem: by figuring out what truly connects us, rather than what pulls us apart.

Gina Balarin is an inspirational TEDx and keynote speaker, storyteller and B2B marketing leader. An FCIM Chartered Marketer with an MEd in management communication, she is the author of The Secret Army: Leadership, Marketing and the Power of People. Gina’s goal is to inspire meaningful communication as part of a larger BHAG – to eliminate human suffering at work!

References will include theory and models of communication, personality profiles including the DISC model, references to the WHY institute (and our 9 WHYs) and how marketing has evolved.

p.s. Gina, this one is for you. 🙂 

If you want to know how to get noticed this show is for you. I have interviews, tools, tips, everything that an entrepreneur could need in order to help their organization to get noticed for free. Thank you for joining me on the unnoticed show.

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Thank you for listening to this episode of the unnoticed to show. I hope that you’ve enjoyed. If you have, please do rate it on any of the players. If you’d like more information, go over to EASTWEST PR and subscribe to our weekly newsletter. Or connect with me on Linkedin that’s just Jim James.  I’d be delighted to connect with you and let me know how i can help you to get noticed.

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The UnNoticed Entrepreneur Book
The UnNoticed Entrepreneur: Fifty Ideas for your Company to Stand Out

Vidyard – Use Video In Your Emails
Vidyard is the easiest way to record and send videos that build personal connections.

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Get noticed as an entrepreneur with the 19 Dots range of merchandise; bottles, cups, caps et al

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About Jim James

Founder EASTWEST PR and Host of The UnNoticed Entrepreneur.

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