In a recent LinkedIn post, Thomas Lingard explores the framing of artificial intelligence narratives and questions whose voices are amplified in discussions around the technology. Lingard shared his observations after attending the #AI4Good global summit in Geneva, which he visited while participating in the UN Global Dialogue on AI Governance.
The ‘Trade Fair’ Atmosphere of AI Solutions
Lingard described the #AI4Good summit as having the feel of a trade fair, with AI solutions presented for a vast array of problems. This observation led him to a thought-provoking, albeit skeptical, query about the potential for a parallel event focused on the negative applications of AI.
“Aside the panels it seemed to be a kind of trade fair where AI solutions to every conceivable problem were on display.”
As Lingard noted, the summit showcased a wide spectrum of AI applications, presenting them as solutions. This abundance of positive use cases prompted his contemplation of the counter-narrative.
Contemplating the ‘AI4Bad’ Narrative
Lingard’s critical perspective emerged when he mused on the possibility of an event dedicated to the less beneficial or potentially harmful aspects of AI. He framed this as a curious thought experiment, wondering if such a counterpart to the #AI4Good summit was occurring elsewhere, perhaps in the shadows.
“My slightly skeptical side wondered whether a parralel event – #AI4Bad – was quietly happening somewhere else.”
According to Lingard, this line of questioning stems from a desire to understand the full spectrum of AI’s impact. He suggests that focusing solely on the positive applications might overlook significant risks and ethical considerations that warrant equal attention.
AI’s Communication Strategies Under Scrutiny
Further exploring the discourse surrounding AI, Lingard shared an experiment he conducted using Gemini, an AI model. Without any specific input prompt beyond the curiosity about the communication style for a hypothetical ‘#AI4Bad’ event, he asked the AI to generate its potential messaging.
“Out of curiosity, I asked Gemini what the comms for such an event would look like. No other prompt input. And this is what it came up with…”
Lingard’s decision to use Gemini in this way highlights his interest in how AI itself might frame discussions, even those concerning its own potential downsides. As he implies, the results of such an interaction could offer insights into the inherent biases or programmed perspectives within AI communication systems.
In his analysis, Lingard prompts readers to consider the importance of diverse perspectives in the AI conversation. He argues that a balanced approach, acknowledging both the potential benefits and risks, is crucial for responsible AI development and governance. The insights shared from his time in Geneva encourage a deeper examination of the narratives shaping our understanding and deployment of artificial intelligence.
📝 About This Content
This article is based on insights shared by Thomas Lingard on LinkedIn.
📅 Originally posted on July 15, 2026 | View original post on LinkedIn →