Vicki Beltz

Vicki Beltz – Founder & CEO at

Vicki Beltz is committed to introducing her clients to unexpected ways of securing their wealth.

What’s your story?

After another market correction, I questioned ever getting to “enough.” I couldn’t afford losing what I was working so hard to save.

A friend suggested life insurance. “No way! Everyone knows whole life is a ripoff.” But, I decided to see for myself.

After significant research, the value of a properly structured policy became clear. I knew my “2nd Phase” career would be teaching personal finance. Once I understood this tool, I knew THIS needed to be shared.

To be clear, I don’t sell insurance. My focus is educating people about this option for their “safe” money.

What excites you most about your industry?

Personal finance is something that everyone has to deal with on some level. Some pay attention more than others. What excites me about this space is the fact that it doesn’t have to be hard. Overcoming the fear of doing it “wrong,” especially by introducing people to other options, may help improve the lives of so many people. It’s exciting to be able to help people achieve that.

What drives you in business to push beyond what other people consider normal?

When I first discovered this unique approach to what is a traditional financial tool, I just KNEW it was something that more people needed to know about. We think our only options for saving and investing are the ones we are bombarded with on TV, in magazines, by our employers, or by banks and financial institutions. But other options exist. Helping people in the U.S. & Canada better understand one of these options has become my mission.

What have been the most useful skills you have learnt and applied in your journey?

Alvin Toffler, an American writer, futurist and businessman, said “The illiterate of the 21st century will not be those who cannot read and write, but those who cannot learn, unlearn, and relearn.” With the amount of information we all process every day, it is the unlearning and relearning components that become key. The most useful skills I’ve learned have really been just that – to unlearn what I thought I knew and to re-learn what was actually possible.

What’s the best piece of advice you ever received?

“Don’t pick up any wooden nickels.” My dad would always say that (still does in fact) and I always just thought he was being silly. But, in hindsight, there is a lot of wisdom in that silly little statement. Don’t assume something has value where there is none, where there’s a smokescreen. By doing so, you’ll end up losing. Stick with what you know (or what you spend time learning) and don’t be influenced by the herd mentality. That’s the lesson I take from it.
Who inspires you? : My dad. He’s a good person with a beautiful soul. And here’s the key – he’s this way with everyone; with his family, with his church, with his employees (before he retired). In his ascension up the corporate ladder, which moved him from state to state, he literally had people follow him to new offices in different states, that’s how much they liked and respected him as a leader. Providing value and showing kindness to others, that’s how my dad has always inspired me.

What have you learnt recently that blew you away?

It’s what I teach about. I’ve studied personal finance for decades. So when I learned of a different way to save my money that would allow it to grow AND keep it safe from losses, I was floored. People are actually discouraged from using this product! Others’ failure to investigate fully, to form opinions and recommendations on partial information, has taken this option off the table and it actually should be there, front and center. So, that’s what I’m trying to do, to move it front and center for those looking for another, safer option.

If you had your time again, what would you do differently?

If I knew then, what I know now, I’d have put every extra dollar I was ever able to save into this option. Without a doubt. And I’d be better off for it.

How do you unwind?

If I’m not reading personal finance books (it’s always been my hobby), I enjoy chatting with family and friends who are spread all over the U.S., and look forward to my daily walks and when we find a larger pocket of time, riding bikes with my fiancé. And of course, travel has to be at the top of the list too!

What is a major mindset change, belief shift or ‘ah ha’ moment that you’ve experienced in relation to your business?

This is a new venture for me. But, I’d have to say that one of the “ah hah’s” is the fact that in addition to this message finding the right people who are looking for and open to a new option, that there will be just as many that are repelled by the message. The “ah hah” moment is simply that…that is okay. It won’t appeal to everyone. Not everyone is looking for another option. While I may believe it can benefit everyone, the reality is that some just won’t receive it, and that’s alright.

Everyone in business should read this book:

The Richest Man In Babylon by George S. Clason

Shameless plug for your business:

I believe there is a hidden gem in life insurance that we’ve not been taught. It’s become my mission to share this information and open people’s eyes to the truth about this option. It’s given me the solid financial foundation I’ve used to retire early from the corporate world and now I can teach it to others.

For those who want additional information, they can go to to receive information on 6 of the key benefits this financial tool provides. It also contains contact information if they’d like to connect with me further.

How can people connect with you?

Email at or through Facebook or LinkedIn

Social Media Links?

FB community page at My Lifelong Asset

This interview is part of the CallumConnects series.

About The EnterpriseZone Writing Team

Shining A Light on the Small Business World and highlighting Entrepreneurial Investing Opportunities.

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