Imogen Short

What belief do you hold about your industry that is not shared by many?

I believe that storytelling is existential in both nature and impact. Our lives revolve around different narratives, from our interpretation of reality to the way we debrief from a long day at work. It’s fundamental to our sense of self and how we connect with others. Why then, do we not spend more time building our storytelling capabilities? It would make the world a more empathetic, understanding and connected place. It starts with us as individuals and ripples into society and the world.

About Imogen Short

A story ninja, business expert and creative powerhouse.

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