Marisa Agrasut

What do you wish your prospects would understand before they talk to you?

Marisa Agrasut August 10, 2021

People often come with the assumption that we already have a pre-defined solution to apply to their situation. In addition to that, many practitioners and firms use the same standard approach repeatedly.

We design our approaches based on the nuance of specific situations, alongside the necessity of doing the groundwork and research to understand the issues, as well as to guide and inform the work.

This is a critical part and the value of the process that prospects and clients often try to omit. Our approach acknowledges and respects context, together with working with them synergistically and emergently to co-create.

About Marisa Agrasut

On a mission to create positive impact on the world, Marisa considers herself an accidental entrepreneur. She discovered this during the 2009 economic crisis and in 2010, embarked on her first - people, planet, profit venture; at the time challenging the negative perception of plant-based diets; enabling reduced-carbon and responsible consumption through a (then) pioneering circularity, systems-thinking, and purpose-led business. In 2015 with a more intentional move back to her innovation roots, relocating to Singapore, she found few-to-no organisations combining both sustainability and innovation. It was this that seeded her vision for The Inceptery. The Inceptery, is an innovation practice that focuses working at the edge of conventional boundaries and assumptions, challenging notions of success in our current paradigm, they help future oriented organisations to embed resilience through responsible and emergent shared value creation. Harbouring a lifetime fascination with the limitless power of intentionality and externalising creative processes collectively - meeting at the intersect of where we sense-make, gain insight, find needs, opportunities and originate ideas; she is determined to bring together new consciousness, solutions, businesses and technology to improve human-planetary conditions profitably.

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