The idea of having a worm bin in the house was less known in 2002. Without awareness, action is impossible. I chose media and speaking as my marketing strategy to educate about vermicomposting over 75,000 people have experienced my presentation! I have attracted over 500 articles, TV, radio, a documentary about my business and since 2020 over 200 podcast guest appearances around the world! Now I raise awareness about laughing for the health of it. We have a mental health tsunami, so many are struggling. When we laugh we change and raise our vibration. Because of me, more people are aware of these sustainable ways for a better life.
About Cathy Nesbitt
Cathy Nesbitt is a Health and Wellness Advocate. Founder of Cathy’s Crawly Composters (est 2002), Cathy’s Sprouters and Cathy’s Laughter Club. She is a multi award-winning environmental innovator who uses workshops and inspirational speaking to motivate people to live a more sustainable life. Cathy is a certified Laughter Yoga Teacher. Appointed Laughter Ambassador in 2017 by Dr. Madan Kataria, founder of Laughter Yoga. Cathy is an avid cyclist and gardener.
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What one thing do you feel makes the biggest impact on company culture? by Cathy Nesbitt
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