What is your key learning from the Covid impact on business? by Mark de Jong

Mark de Jong

At the start of the pandemic my people hated it. Not being able to come to the office felt like a loss. Within months it had become simply how they worked — and afterwards I could not get it back. We never returned to pre-Covid attendance, and by then working from home was no longer a concession but something close to an acquired right. Not a complaint; much of it was an improvement. But the learning stands: nothing temporary stays temporary. Decide what you can live with permanently before you introduce it under pressure.