New clients ring up and expect to get a coverage straight away. However, securing media coverage may seem fast and easy, but there are lots and lots of back-end work that you need to know so you don’t pitch unprepared to the media.
In this episode, I’m just going to give you some guidelines on how long it takes to get coverage, some of the processes that take place inside a PR firm before and during the pitching, how to identify your target media, and some tips to #getnoticed by these media.
Post Podcast Production by: XCD Virtual Assistants
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