In a recent LinkedIn post, Jack Dyer🕺 discusses the intense foundational work and strategic efforts that propelled his company, Storytold™, to establish itself as an authority in its field. Dyer🕺 emphasizes that the rigorous two-year journey, characterized by extensive personal effort and process creation, was specifically designed to enable clients to bypass similar struggles.
The Genesis of Authority: Two Years of “Pure Hustle”
Dyer🕺 details the demanding operational landscape of Storytold™’s initial two years, highlighting a period of relentless dedication. He outlines a comprehensive list of activities that defined this phase:
- Doing 150% each day
- Creating every process
- Defining and refining the company identity
- Writing compelling posts
- Optimising client profiles
- Finding new clients
- Building a wonderful team
- Managing team workloads
- Creating new relationships
This multifaceted approach, requiring immense personal commitment, was not merely about day-to-day operations but was instrumental in building the company’s credibility. As Jack Dyer🕺 states:
“The first 2 years of Storytold™ has been pure hustle: … And all that made me realise something. Every part of it made us an AUTHORITY.”
According to Dyer🕺, this period of intense work and process establishment was the bedrock upon which Storytold™’s authority was built. He posits that this dedication to foundational excellence is what distinguishes truly authoritative businesses.
From Hustle to Membership: Sharing the Blueprint
The culmination of this two-year effort, as described by Dyer🕺, is the launch of the Storytold™ Authority Membership. This initiative aims to democratize the knowledge and strategies developed through their hard-won experience. Dyer🕺 frames this transition as a strategic move to leverage their established authority for the benefit of others.
The Value Proposition for Members
Dyer🕺 explicitly states the core benefit of the membership, positioning it as a shortcut for aspiring businesses. He writes:
“We worked 14 hour days, 6 days a week, for two years… SO YOU DON’T HAVE TO.”
This statement underscores the value proposition: access to proven methodologies and expert guidance, acquired through significant personal investment by Dyer🕺 and his team, is now available to members. The membership is presented as a direct pathway to achieving authority, bypassing the extensive trial-and-error that Dyer🕺 and his team navigated.
Introducing the Authority Membership
The membership, priced at £195 per month, is framed as an accessible entry point for businesses seeking to emulate Storytold™’s success. Dyer🕺 concludes his post with a direct call to action, inviting potential members to join and grow.
“Now, we’re sharing everything we know in the Storytold™ Authority Membership. It’s £195 per month. Join us and grow.”
In Dyer🕺’s view, the membership represents the tangible outcome of their foundational hustle, offering a structured environment for learning and application. This move highlights a trend among established businesses to productize their expertise and offer it as a service, enabling a wider audience to benefit from their accumulated knowledge and experience.
📝 About This Content
This article is based on insights shared by Jack Dyer🕺 on LinkedIn.
📅 Originally posted on September 12, 2026 | View original post on LinkedIn →