In a recent LinkedIn post, jessie van breugel discusses a novel approach to building a LinkedIn strategy, aiming to streamline the process for experts struggling with lead generation. Van Breugel highlights a common pitfall: relying on generic AI prompts that yield subpar results, arguing that the issue isn’t the AI itself, but the user’s ability to ask the right questions.
Van Breugel introduces a new tool, built on the same system that reportedly powered 98,000+ followers and $3.1M+ in client revenue, designed to overcome these limitations. The core of this innovation, according to the post, lies in its interactive nature.
“The problem isn’t AI. You just don’t know which questions to ask.”
Van Breugel emphasizes that traditional methods of using AI for content creation, such as simply asking ChatGPT to “write me a LinkedIn post,” often result in uninspired or ineffective output. This is because, as van Breugel points out, these generic prompts fail to account for the specific nuances of an individual’s niche, offer, and target audience.
The Limitations of Generic AI Prompts
The post critiques the widespread practice of copy-pasting generic prompts into AI tools. Van Breugel suggests that this approach inevitably leads to “generic results,” failing to capture the unique value proposition of experts seeking to generate leads. The underlying issue, according to van Breugel, is a lack of guided questioning that would elicit tailored and strategic output from the AI.
“Most experts are still copy-pasting generic prompts and getting generic results.”
Van Breugel contrasts this with the proposed solution, which is described as an application that “thinks with you.” This tool bypasses the need for users to craft complex prompts by instead posing direct questions to the user about their business and goals.
An Interactive AI Strategist
The new tool, built to function within Claude, aims to act as a personal strategist. Van Breugel details the process:
- Users input their niche, offer, and biggest bottleneck.
- The tool generates a step-by-step strategy covering positioning, content, and direct messaging (DMs).
This approach is informed by extensive data, with van Breugel stating it’s “Trained on data from 172 real applicants and 100+ clients.” The tool is presented not just as a content generator, but as a comprehensive strategic planning assistant.
“It’s 1 app, with 0 prompts needed. It just asks YOU the questions.”
Van Breugel frames this as a significant advancement over current AI interactions, moving from a passive, prompt-driven model to an active, question-driven one. The goal is to equip experts with a tailored LinkedIn strategy that can drive tangible business results, such as lead generation and client acquisition.
Accessing the Strategy Tool
For those interested in utilizing this AI-driven strategy builder, Van Breugel outlines a clear call to action. Readers are invited to comment “STRATEGY” on the original LinkedIn post to receive access. Additionally, a request to repost the original content is mentioned for priority access, indicating a high demand and a desire to amplify the message.
In summary, jessie van breugel’s LinkedIn post advocates for a more intelligent and interactive use of AI for LinkedIn strategy development, moving beyond generic prompts to a system that guides users through a personalized strategic planning process.
📝 About This Content
This article is based on insights shared by jessie van breugel on LinkedIn.
📅 Originally posted on May 2, 2026 | View original post on LinkedIn →