In a recent LinkedIn post, Ross Simmonds, founder of the B2B marketing agency Foundation, announced an open position for a marketing engine lead to drive growth specifically for the agency itself. This strategic hire signals a focus on internal marketing efforts to complement the agency’s established client work.
Simmonds highlighted the agency’s extensive experience working with prominent B2B brands. As he stated:
Our agency (Foundation) has worked with some of the top B2B brands in the world like Paychex, Bitly, Canva, Eventbrite, RBC and more. We partner with orgs like Hubspot, Reddit & LinkedIn as well.
The post detailed the significant growth the company has experienced, both organizationally and individually across its teams. This expansion has led to the current need for a dedicated marketing professional to manage Foundation’s own marketing initiatives.
Focus on Internal Marketing Engine
Ross Simmonds emphasized that the role is not client-facing but is crucial for the agency’s own operational success and brand development. According to Simmonds, the objective is to build and run the marketing engine *for the agency*.
Strategic Importance of Agency Marketing
In Simmonds’ view, investing in the agency’s internal marketing capabilities is a key step in its growth trajectory. This dedicated role suggests a strategic decision to apply the same marketing rigor that Foundation provides to its clients, towards its own business development and brand visibility.
The agency’s success with a diverse portfolio of high-profile clients, including those in the technology and finance sectors, underscores its expertise. Simmonds pointed out the agency’s partnerships with major platforms like Hubspot, Reddit, and LinkedIn, further validating its position in the B2B marketing landscape.
It’s been a wild journey. Lots of growth as a company and individually across teams. 🚀
The announcement serves as a direct call to the professional network, seeking recommendations for qualified candidates. Simmonds made the call for referrals clear:
We’re currently looking to hire someone who can run our marketing engine FOR THE AGENCY… Not for clients. But FOR THE AGENCY… Do you know anyone?! We’re hiring: careers@foundationinc.co
This proactive approach to recruitment, leveraging the power of their professional network, is a common practice for growth-focused agencies. By seeking introductions through his extensive network, Simmonds aims to find a candidate who not only possesses the necessary skills but also aligns with Foundation’s culture and vision.
Implications for Agency Growth
The decision to hire a dedicated marketing engine lead for the agency indicates a maturing phase for Foundation. It suggests a strategic shift towards greater emphasis on brand building, lead generation, and thought leadership for the agency itself. As Simmonds notes, this role is pivotal for continued expansion and market influence.
The role requires a candidate capable of managing and optimizing the agency’s marketing efforts, potentially encompassing content strategy, digital advertising, SEO, and brand management. This internal focus is expected to reinforce Foundation’s market position and attract top talent and clients alike.
📝 About This Content
This article is based on insights shared by Ross Simmonds on LinkedIn.
📅 Originally posted on May 7, 2026 | View original post on LinkedIn →