In a recent LinkedIn post, Kobi Omenaka reflects on reaching a significant follower milestone of 20,000 and shares his perspective on the evolving landscape of the platform, particularly concerning algorithm changes and the transformative power of Artificial Intelligence.
Omenaka acknowledges a recent slowdown in his content’s organic reach, a sentiment echoed by many users on the platform. Despite these shifts, he reaffirms his commitment to LinkedIn, highlighting its unique value for professional discourse.
“LinkedIn remains the best social platform going. Nowhere else gives you real professional conversations, genuine learning, and people who’ll call you out when you’re wrong. I value all three.”
This statement underscores Omenaka’s appreciation for the platform’s ability to foster authentic professional engagement and constructive feedback. He even recounts a personal experience where he was rightly corrected on a comment made on a Steven Bartlett post, emphasizing his openness to being challenged and learning from it.
The AI Revolution in Marketing Workflows
A significant portion of Omenaka’s post is dedicated to his deep dive into Artificial Intelligence, specifically focusing on tools like Claude and Claude Code. He asserts that his proficiency in these AI technologies has dramatically reshaped his capabilities over the past three months.
Bridging the “Wish I Could” Gap
Omenaka explains how AI has accelerated his ability to bring ideas to fruition.
“Three months ago, I couldn’t build the tools, apps, and assets I’m now putting together regularly. That’s not an exaggeration. The gap between ‘I wish I could do that’ and ‘done’ has basically disappeared.”
This dramatic reduction in the time and effort required to create, according to Omenaka, necessitates a shift in his content strategy. He plans to focus more on practical applications of AI within marketing workflows, aiming to help others improve speed, accuracy, and tracking of key metrics.
Shifting Content Focus and Platform Engagement
As a result of his AI explorations, Omenaka announces a change in his posting cadence and subject matter. He intends to share more insights on leveraging AI for marketing efficiency.
Beyond professional insights, Omenaka humorously notes a new personal interest: padel. He playfully suggests this might also become a topic of discussion on his feed, demonstrating a willingness to share a more rounded perspective with his audience. He even reaches out for recommendations on padel rackets, engaging his followers directly.
Engaging the Community on AI Tools
Omenaka actively seeks to understand his audience’s AI tool preferences, posing a direct question about their continued use of ChatGPT.
“Yes or No. Does anyone still use ChatGPT?”
This direct engagement aims to spark conversation and gather real-time data on the AI tools most relevant to his professional network. He concludes by encouraging followers to stay connected for future content on leadership, marketing, podcasting, and AI, while also prompting shares and follows to expand his reach.
📝 About This Content
This article is based on insights shared by Kobi Omenaka on LinkedIn.
📅 Originally posted on March 24, 2026 | View original post on LinkedIn →