In a recent LinkedIn post, Nilukakavanagh discusses a significant new update to the platform: a dedicated video feed. This development, which Nilukakavanagh observed with screenshots and feedback requests from LinkedIn itself, draws parallels to the content consumption models of platforms like Instagram, TikTok, and YouTube Shorts.
Nilukakavanagh notes the evolution of video on LinkedIn, stating:
“People have been saying video is dead for a long time (after initially being pushed by LinkedIn), but now seems there’s a revival.”
The author of the post sees this dedicated video feed as a potentially positive shift for authentic content creation and consumption on the professional networking site.
Potential Antidote to AI-Generated Content
A key point Nilukakavanagh raises is the potential for this new video feed to serve as a countermeasure against the proliferation of low-quality, AI-generated content. The post suggests that genuine video content can help cut through the noise of what Nilukakavanagh refers to as “AI slop.”
According to Nilukakavanagh:
“What I like about this is it will act as a bit of an antidote against the AI slop we continue to see where people simply copy and paste from a GPT, Claude or other tools.”
This perspective suggests that the visual and personal nature of video might be harder to replicate with current AI tools, thereby preserving a space for more original and human-centric contributions.
Fostering Leader Authenticity
Nilukakavanagh further explores how the dedicated video feed could empower leaders and founders to connect more authentically with their audiences. The argument is that video provides a more direct and personal channel for individuals to express themselves and for their followers to gain a better understanding of who they are beyond their professional titles.
In Nilukakavanagh’s view:
“It’s also a chance for leaders and founders to really show up as themselves and for their audience to get to know them.”
This emphasis on authenticity aligns with a broader trend across social media platforms, where users increasingly seek genuine interactions and relatable personalities.
Concerns About Doomscrolling
Despite the potential benefits, Nilukakavanagh also voices a common concern associated with endlessly scrolling content feeds: the risk of increased “doomscrolling.” The post acknowledges that while the new video feed might encourage engagement, it could also contribute to users spending excessive time passively consuming content.
The author of the original post concludes by inviting discussion, asking:
“What are your thoughts?”
This open-ended question reflects the nascent stage of this LinkedIn update and the ongoing conversation about its ultimate impact on user experience and content strategy on the platform.
📝 About This Content
This article is based on insights shared by Nilukakavanagh on LinkedIn.
📅 Originally posted on June 7, 2026 | View original post on LinkedIn →