In a recent LinkedIn post, Liz Bradford addresses a common experience for many women: feeling increasingly overwhelmed by the same demands that were once manageable. She clarifies that this shift is not a sign of personal weakness but a physiological change related to perimenopause.
Bradford highlights the role of oestrogen in managing stress throughout a woman’s adult life. She explains that oestrogen acts as a natural buffer against stress, helping to regulate cortisol levels and facilitating recovery. However, as oestrogen levels decline during perimenopause, this crucial support system diminishes.
“The same week that energised you at 35 now flattens you by Wednesday. You assume you’ve gone soft. You haven’t. Your buffer left.”
The Physiology Behind Midlife Fatigue
According to Bradford, the reduction in oestrogen means the body’s ability to absorb stress is compromised. She points to research, citing the Journal of Clinical Endocrinology and Metabolism, which suggests that women remain more sensitive to cortisol after repeated stressors. As oestrogen falls, the body’s ‘shock absorber’ thins, leading to a reduced tolerance for daily demands even if the schedule remains the same.
This physiological shift explains why traditional advice for managing stress and maintaining high performance can become ineffective. Bradford argues that simply ‘pushing harder’ or ‘pushing through,’ strategies that once worked, are now counterproductive and can lead to burnout.
“This is why the usual advice lands flat. You can’t out-discipline a nervous system that’s lost its buffer.”
Rethinking Recovery and Performance Metrics
Bradford emphasizes that for high performers, who are accustomed to relying on sheer willpower, this change can be particularly disorienting. The old strategies of pushing through are now ‘charging interest,’ as she puts it. Instead, she advocates for a fundamental shift in how recovery is viewed and practiced.
Shifting the Focus from Output to Capacity
Bradford proposes three key shifts to help individuals navigate these changes:
- Prioritize Daily Down-Regulation: Simple activities like a real walk, slow breathing exercises, or ten minutes of quiet time should be treated as essential maintenance rather than occasional treats.
- Rethink Cold Exposure: While cold plunges can be beneficial for some, Bradford suggests that in perimenopause, the shock of cold can exacerbate an already heightened stress response. She recommends heat-based practices, such as saunas, which are more likely to trigger a calm-down response.
- Score Capacity, Not Output: The metric for success needs to change from sheer output or effort to an individual’s capacity to perform without depleting their resources.
Ultimately, Liz Bradford’s message is one of empowerment and understanding. She reassures readers that they are not becoming weaker but are experiencing a natural biological transition. Her post serves as a call to action to build new forms of support that align with current physiological needs.
“You’re not weaker. You’re running the same race without the support you used to have. So build the support back.”
Bradford encourages sharing the post with others who might be experiencing similar challenges and experiencing self-blame. She also points to the Maia midlife clarity assessment for those seeking more information about the effects of midlife on the body.
📝 About This Content
This article is based on insights shared by Liz Bradford on LinkedIn.
📅 Originally posted on July 9, 2026 | View original post on LinkedIn →