In a recent LinkedIn post, Ross Simmonds announced an exciting career opportunity for a Paid Media Strategist to join his team at Foundation, a company known for working with high-growth B2B brands. Simmonds highlighted that this role is designed to offer significant career advancement and direct impact on client success.
Simmonds emphasized the unique nature of this position, stating:
“This is one of those rare roles that can genuinely change your career trajectory.”
The post details that Foundation, while built on a strong organic foundation, is expanding its paid media capabilities to better serve its clients. The company is looking for an individual who can take ownership of paid media strategy and drive measurable revenue and growth.
Strategic Ownership in Paid Media
According to Simmonds, the core appeal of this role lies in the level of autonomy and strategic input it offers. Unlike positions where paid media functions are siloed, this role integrates the strategist directly into the core growth initiatives.
Ross Simmonds explained the scope of the position:
“You’ll own and oversee paid media strategy across search and social on complex B2B accounts. You’ll help decide how budgets are allocated.”
This hands-on approach, Simmonds argues, ensures that paid media efforts are not merely tactical but are strategically aligned with broader business objectives. The strategist will work closely with other departments, including Strategy, Growth, and Content, to influence overall direction and make critical decisions.
Ideal Candidate Profile
Simmonds outlined the qualifications and experience sought for this pivotal role. The ideal candidate will possess substantial B2B paid media experience or deep DTC roots with a desire to transition into the B2B space. A proven track record of owning strategy and understanding the synergistic relationship between paid media, content, and growth is essential.
As Ross Simmonds noted, the position requires someone who is comfortable connecting their work directly to tangible business outcomes:
“You’ve owned strategy before. You understand how paid, content, and growth work together. And you’re comfortable tying your work to business outcomes.”
The company is actively seeking ambitious marketers and is open to discussions with candidates across all levels of seniority, indicating a focus on building a robust new department.
Remote Work and Departmental Growth
Further underscoring the modern approach to talent acquisition, Simmonds confirmed that the position is fully remote. This aligns with the company’s objective to attract top talent regardless of geographical location.
The expansion into paid media signifies a strategic move for Foundation, as Simmonds stated:
“Foundation was built on the back of organic but it’s time to strengthen what we do in the world of paid.”
This strategic investment in paid media aims to complement its existing strengths and provide a more comprehensive service offering to its roster of fast-growing B2B clients. The company is looking for individuals who are eager to contribute to and shape a new, integral department.
📝 About This Content
This article is based on insights shared by Ross Simmonds on LinkedIn.
📅 Originally posted on February 2, 2026 | View original post on LinkedIn →