In a recent LinkedIn post, Sara Uy shared her anticipation for ApolloNext, an upcoming event hosted by Apollo.io in San Francisco, focusing on the critical questions facing Go-To-Market (GTM) operators today. Uy framed the event as an opportunity to gather insights into what strategies are currently proving effective in the sales landscape.
The core of Uy’s post revolves around a central question she poses to her network: “Salespeople, if you could ask a room full of GTM operators one question about what’s actually working right now, what would it be? 🤔” This question sets the stage for the discussions planned at ApolloNext, which Uy describes as a key gathering for sales professionals seeking actionable advice.
The Quest for Current GTM Effectiveness
Sara Uy emphasizes the dynamic nature of the sales and GTM environment, suggesting that understanding current best practices is paramount. By posing this question, she aims to distill the most pressing concerns and successful tactics directly from those on the front lines of GTM operations. As Uy notes, the event is designed to foster these crucial conversations.
“That’s exactly the kind of conversation I’m looking forward to at ApolloNext with Apollo.io in San Francisco on September 30th.”
Uy highlights that ApolloNext will feature more than just discussions. She outlines that the event is set to include “tactical sessions, live demos, and major announcements 🥳,” indicating a comprehensive agenda aimed at providing tangible value to attendees. This multi-faceted approach suggests a commitment to delivering practical knowledge and showcasing innovation within the GTM space.
Podcast and “Sales Cheat Codes”
Further underscoring the value proposition of the event, Uy announced her participation in a live podcast recording. She shared that she will be recording a live podcast with Nick Cegelski and the 30MPC team. The focus of this recording will be on sharing “sales cheat codes,” a term that implies sharing highly effective, perhaps less obvious, strategies for sales success.
“Plus, I’m recording a live podcast with Nick Cegelski and the 30MPC team, where we’ll share some of our sales cheat codes…this is one you won’t want to miss!!!”
Uy’s framing of these insights as “cheat codes” suggests that attendees and listeners can expect to gain access to exclusive tips and tricks that can provide a significant competitive advantage. This positions her and her collaborators as authorities sharing valuable, hard-won knowledge.
Call to Action and Event Details
The post concludes with a clear call to action for interested parties to secure their attendance. Uy provides a specific discount code, “SELLINGSARA-49,” for a reduced ticket price of $49, accessible via a provided link. This direct incentive aims to drive registrations for the event.
As Sara Uy expresses her enthusiasm, “Hope to see you there! 💛,” she reinforces the community-oriented and collaborative spirit intended for ApolloNext. The event, as detailed in Uy’s post, promises to be a significant opportunity for sales and GTM professionals to learn, network, and discover what’s truly effective in today’s market.
📝 About This Content
This article is based on insights shared by Sara Uy on LinkedIn.
📅 Originally posted on September 3, 2026 | View original post on LinkedIn →