When Underestimated: How to Respond to Disrespect and Own Your Power

L

Leila Hormozi

LinkedIn Author

Founder and CEO of Acquisition.com

In the high-stakes world of business, encountering disrespect is unfortunately not uncommon. Even with clear evidence of success, some individuals may attempt to undermine your position. A recent anecdote shared by Leila Hormozi highlights a powerful moment of asserting one’s authority when faced with blatant sexism.

During a critical call to close a significant deal, Hormozi, who co-founded her company and holds a 50% stake, was directly addressed by the other company’s CEO with a demeaning question: “I’m sorry sweetie who are you? The f*$%^!g secretary?” This moment, while shocking, presented Hormozi with a crucial choice – how to define herself in the face of such blatant disrespect.

Choosing Your Response: Power in Composure

The immediate instinct for many might be anger or defensiveness. However, Hormozi demonstrated remarkable composure. In a calm and measured tone, she directly corrected the CEO’s assumption, stating, “No I’m not the secretary. I’m the co-founder, I own 50% and I am the CEO.” This response was not just a factual correction but a powerful assertion of her identity and role within the business negotiation.

The Discreditor’s Motivation

Hormozi wisely points out that when someone attempts to discredit you, especially when your success is evident, it speaks volumes about them, not you. “If anyone wants to discredit you, even though there’s overwhelming evidence of your success… they can do whatever they want. Let them discredit you. Says way more about them, has nothing to do with you.” This perspective is crucial for maintaining one’s self-worth and focus. Their actions are a reflection of their own biases, insecurities, or perhaps a misguided attempt at asserting dominance, rather than a genuine assessment of your capabilities.

The Ultimate Power: Your Decision

While others may have the ‘right’ to their opinions and actions, however misguided, you always retain the power to choose your response and your business relationships. Hormozi concludes with a firm stance: “They have the right do that. I also have the right to never do business with you.” This is the ultimate leverage. Recognizing that you have the agency to walk away from toxic situations or disrespectful individuals is a sign of strength and self-respect. It underscores the principle that your value is not diminished by others’ prejudice, and you are free to align yourself with partners who recognize and respect your contributions.

📝 About This Content

This article is based on insights shared by Leila Hormozi on LinkedIn.

📅 Originally posted on October 25, 2025 | View original post on LinkedIn →